Websites, Google profiles and ads for landscaping, hardscaping and lawn care companies
SEO for landscapers, from weekly mowing to patio builds.
- Websites starting at $2,400
- Google Ads starting at $500 a month, ad spend separate
- Your website and accounts stay yours
SEO and marketing for landscapers, for both kinds of work: the regular work that fills the week, like mowing, cleanups and mulch, and the bigger hardscaping or planting job a homeowner plans and compares, like a patio, a walkway or a retaining wall. We do landscaping SEO and lawn care marketing: the website, the Google Business Profile, Google Ads and Local Services Ads, and custom AI tools for your business.
Websites start at $2,400. Google Ads management starts at $500 a month, and your ad spend is paid to Google, separately. Based in Dracut, Massachusetts. We work with businesses across the US, with deep roots in the Merrimack Valley and southern New Hampshire (Salem, Nashua, Manchester).
How do landscapers get more customers from Google?
By being easy to find and easy to trust for both kinds of work: the weekly care a homeowner wants off their hands, and the bigger job they plan and compare.
For mowing or a spring cleanup, a homeowner searches “lawn care near me” or “landscaper near me”, looks at the map and picks someone nearby with good reviews who comes to their town.
A patio, a retaining wall or new plantings gets more thought. People look at photos of your past work, read reviews, check that you cover their town and often ask more than one company for a quote. Some ask ChatGPT or read Google’s AI answer first.
That’s what digital marketing for landscapers comes down to: a complete Google Business Profile with real photos of your work, a website with a page for each service and town, ads when you want more calls, and a review request after every job.
It’s also why landscaping leads work best when they come to you alone. A shared-lead service sells the same homeowner to several companies; your own website, Google profile and ads don’t.
Most of this is written for homeowners. If you also look after commercial properties or HOA grounds, tell us: that work gets its own pages too.
How do landscapers keep work coming after the spring rush?
Plan for the whole year: a page for each season’s work, and ads that change with the season when it fits your account.
Landscaping runs on the calendar. Spring brings cleanups, mulch and the first mows. Summer is the weekly route and the patio and wall jobs. Fall brings leaf cleanups and aeration, and in Massachusetts and New Hampshire many landscapers plow snow in winter.
When it fits your account, we can shift ad budget and ad wording from season to season, and bring the right pages forward on your website, like spring and fall cleanups, and snow removal if you plow. It isn’t a set calendar we run for everyone. It depends on your services, your towns and your budget.
Follow-up on quotes is also one of the custom tools we can build, for the install jobs homeowners take time to decide on.
What does SEO for landscapers include, and what else do you build?
SEO is one of five pieces, and you can start with whichever you need first.
Tap a tag to read that piece
What does landscaping marketing cost?
Two kinds of price: published starting prices for websites, website care and Google Ads management, and quotes for SEO, AI answers and custom AI builds, which depend on your market and your business.
- Website, up to 5 pagesStarting at $2,400About 2 to 4 weeks from kickoff once your content is ready, with three rounds of revisions.
- Website, up to 10 pagesStarting at $3,600
- Larger sitesQuoted
- Website care$600 a yearHosting and SSL, monthly updates, weekly backups, small content changes.
- Google Ads managementStarting at $500 a monthAd spend is paid to Google and is separate. We recommend at least $1,000 a month in ad spend. Setup is quoted. 3-month minimum, then month to month with 30 days’ notice.
- Custom AI buildsQuoted after a callScoped to your business.
- AI answers (a separate service)Quoted after we look at your market
- SEO and Google Business ProfileQuoted after we look at your market
Before you hire a landscaping marketing agency: four checks
Ask any agency these four questions, and ask us too. Our answer is under each one.
Fees separate from ad spend
Google Ads management starts at $500 a month. Your ad spend is paid to Google, not to us.
Reports on calls, not just clicks
For Google Ads, a simple monthly report: spend, tracked calls and forms, cost per lead and what we changed.
You own what you pay for
You own the custom website you pay for. Your Google Business Profile and Google Ads account stay in your name, and they stay yours if you leave.
Prices you can see
Starting prices for websites, website care and Google Ads management are on this page. Anything quoted is quoted in writing before work starts.
Will I know if it’s working?
Yes. We count what can turn into work: phone calls and forms, not clicks alone.
We track calls and forms from your website, your Google profile and your ads, where tracking is set up. If we run your Google Ads, you get a simple monthly report: what you spent, your tracked calls and forms, the cost per lead and what we changed.
Booked jobs live in your own records, so we count them only when you tell us.
What happens after I get in touch?
A call, a look at what you have, then a written plan and price before any work starts.
A call
Tell us your services, the towns you cover and the jobs you want more of.
A look at what you have
We review your website, your Google profile and any ads, and tell you what we’d do first.
A plan, then the work
You get a written plan and price. A new website takes about 2 to 4 weeks from kickoff once your content is ready, with three rounds of revisions.
Landscaping and lawn care marketing questions, answered
Leads and your website
Should I buy shared landscaping leads or build my own?
Shared leads are usually sold to several companies at once, so you race others for the same homeowner. Your own website, Google profile and ads bring calls only to you, and the website and profile keep working after they’re built.
Can you fix my existing website, or do I need a new one?
We start with a look at your current site and tell you which it needs. A rebuild is priced like a new website, starting at $2,400. If it’s a WordPress site you want to keep, we can look after it once we’ve reviewed it.
Cost and services
What does SEO for landscapers cost, and what’s included?
SEO for landscapers is the work that gets your website and Google profile found when people nearby search: keyword research, a page for each service and town, a complete Google Business Profile, the site basics Google checks and an easy way to ask for reviews. It depends on how many services and towns you cover and how busy your market is, so we quote it after we look at your market.
How much does Google Ads management cost for a landscaper?
Starting at $500 a month for management. Your ad spend is paid to Google and is separate, and we recommend at least $1,000 a month. Setup is quoted, and the term is a 3-month minimum, then month to month with 30 days’ notice.
Can you build AI tools for my landscaping business?
Yes, as custom work. We can build, for example, a text back to callers you missed, follow-up on quotes, and other custom tools. We look at the phone, calendar and software you already use, then quote the build after a call. We don’t sell an off-the-shelf answering service.
Can you help my landscaping business show up in ChatGPT and Google’s AI answers?
Yes, as a separate service. We set up your website and Google profile so AI tools can read them clearly and describe your services and towns correctly. No one can guarantee an AI tool will mention you, and we won’t claim it.
Working with us
Do you work with hardscaping and lawn care companies too?
Yes. This page is for landscapers, hardscapers and lawn care companies alike. Whether your work is weekly mowing, patios and walls, or both, each service gets its own page, and the ads go to the work you want more of.
Who owns the website and the accounts?
You own the custom website you pay for, and your Google Business Profile and Google Ads account stay in your name. We work in them with manager access, and they stay yours if you ever leave.
Can you guarantee more landscaping leads?
No. No one can guarantee calls, leads or rankings, and be careful with anyone who does.
More weekly accounts, or more patio builds? Tell us which, and we’ll show you where we’d start.
- Websites starting at $2,400
- Google Ads starting at $500 a month, ad spend separate
- Your website and accounts stay yours
Landscaping website designGoogle Ads for contractorsThe other trades we work with